Increasing the visibility of your research
increasingly important. Making your research more visible can increase
the chances of it being used and cited by your peers and the wider
research community. This in turn can help to enhance the impact of your
research and allows you to begin to build your reputation as a
researcher. You can increase the visibility of your research in a number
- Make your research outputs Open Access where possible
publishing makes peer-reviewed scholarly works available online, free
for anyone to find and read. This means that the potential readership of
open access articles is far greater than that for articles where the
full-text is restricted to subscribers. Funding is available for RCUK and COAF funded research
to pay for Article Processing Charges associated with Gold open access.
Gold open access can result in research being made open access
immediately for other researchers to read and cited.
- Share your research data
Sharing your research data
and making it more accessible and visible can result in wider citation
of your data and research. Wider citation can create greater impact and
increases your recognition and credit.
- Sign up for an ORCID iD
Using a unique author identifier system such as ORCID
means that your research outputs are accurately linked to your research
profile, so the bibliometric data about you and your body of work will
be more accurate. This improves the visibility of the research. The University Publications Policy encourages researchers to register for an ORCID iD.
- Include University of Leeds in the author affiliation
Using the standardised institutional affiliation
"University of Leeds" in all research outputs ensures they are clearly
affiliated with the University of Leeds and as a result, improves the
visibility of the research. It is also a University Publications Policy requirement.
- Promote your research online
Use social media such as Twitter, Facebook and blogging to
promote your research. They are powerful tools for helping to reach your
potential audience. Use social networking sites such as LinkedIn,
Academia.edu and Research Gate to promote your research and connect with
other researchers. SDDU run a variety of workshops on becoming more visible and using social media.
- Present your research at conferences
Speak and present your research at key conferences within your
discipline. Conferences can create opportunities for collaboration and
networking with other researchers in your field.
- Track when your research is being used and shared using bibliometrics and altmetrics
Bibliometrics is the quantitative analysis of research
literature, based upon citations, and can be used to evaluate the impact
of a research paper or an individual researcher. Altmetrics are based
on the number of times an article is shared, downloaded or mentioned on
social media, blogs or newspapers. More information on bibliometrics and
altmetrics can be found on our website.
- Consider carefully which journal to publish in
It is recognised that the choice of the place of publication is
an academic matter but there are a number of issues to consider in
relation to visibility when choosing where to publish (checklist adapted
from ThinkCheckSubmit.org under a Creative Commons Attribution License)
- Does the journal have suitable open access options and appropriate embargo periods?
- Does the journal comply with your funder requirements around open access?
- Do you and your colleagues know about the journal?
- Is it easy to discover the latest paper in the journal?
- Have you read any articles from the journal before?
- Are articles indexed in the services you use?
- Do you recognise the editorial board?
- ImpactStory have created a guide to raising your research profile. Download the ImpactStory guide (PDF).
Increasing the visibility of your research - What is bibliometrics - Leeds University Library